Greenpeace
ZOIO: Earth comes first
Should we continue to dream of going to other planets or take better care of our own? The dream planet already exists, and ZOIO knows this! This is the idea of this animation made in partnership with Greenpeace. Through the exploration of different biomes of our planet, each one with unique ecosystems, snow, forests, and beautiful animals underneath and over the water, is that we see the character Zoio and his fascinated look admiring Earth. In celebration of World Environment Day, the United Nations made a call to live as sustainably as possible and in harmony with nature. With this motivation, we presented this short animation that seeks to raise awareness about caring for Earth and its protection from climatic emergencies before going in search of other livable planets. The message created by Greenpeace and the moral of the video is that "It's time to wake up and unite to protect Earth."
Working with furry characters is always a unique challenge, but careful planning ensured the smooth execution of this short film. From the start, a small but highly experienced team was assembled to meet tight production deadlines while maintaining high-quality results. The direction combined expertise in concept art, storytelling, and 3D execution, enabling a seamless creative process.
The animation team focused on bringing life and emotion to the character, despite the challenge of expressing feelings through a single eye. Meanwhile, 3D biomes were meticulously modeled and integrated into the scenes, streamlining the final composition. The collaborative approach facilitated smooth approvals from both the client and the agency, helping the project come together efficiently.
The animation team focused on bringing life and emotion to the character, despite the challenge of expressing feelings through a single eye. Meanwhile, 3D biomes were meticulously modeled and integrated into the scenes, streamlining the final composition. The collaborative approach facilitated smooth approvals from both the client and the agency, helping the project come together efficiently.
The final result exceeded expectations and was highly satisfactory to all parties involved. The collaboration with Lightfarm brought together the talent and dedication needed to elevate the project to an exceptional level. The film was meticulously crafted to beautifully convey the important message Greenpeace aimed to share, creating a visually impactful and meaningful piece.
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